At Infinix360, we implement Top of Funnel SEO to help brands create their first touchpoints with potential new customers. We target low-hanging fruit keywords with TOFU SEO techniques, putting businesses at the cusp of curiosity and where trust can be built. What is TOFU SEO? Top of Funnel SEO (TOFU SEO) is about reaching people
Continue ReadingPPC advertising for your B2B industry is one of the most formidable tools. Being realistic, traffic to your website is only one half of this battle. This is because everyone wants quality leads that convert rather than just quantity. So what is the actual way to do this? Let’s find the difference between every click
Continue ReadingBacklinks are really the life line of SEO. They’re like the digital equivalent of someone vouching for you in a crowded room. A good quality backlink could say, for example, that “Hey this site knows its stuff!”; however, nothing is more compelling than buying such links or spamming your way to the top just to
Continue ReadingContent creation for blogs not only requires a lot of brainstorming but also amazing writing skills. Our ultimate goal is to make the blog interesting and attractive enough to make the readers stay on the page, but for people to note our blog in the first place we need SEO driven content, Keywords, internal and
Continue ReadingThe foundations of technical SEO: Crawlability Crawling a URL’s capability to be exposed by the search engine. URLs that remain not crawlable might still be reachable to users directing your website, however, because they are unseen to search engine, they can’t seem in search results. Recognized to search engines. Search engines discover URLs by reading
Continue ReadingThere is no puzzle that we exist in the digital realm and from this view; it is important that your company has a great ubiquity in the digital space. Digital marketing or Internet marketing is the marketing prospect across the world full of resources as contrasted to regular marketing. All these analyses show that digital
Continue ReadingIn this 21st century, the process of business development and branding is going digital. If you want to increase your profit in the business, the only option is to take your business to the next level of marketing. Your business can be successful if you know how to deal with your business affairs in the
Continue ReadingThe Machine Learning has taken the worldwide advantage and has grown to a certain extent. It comes under the computer science field. It uses the statistical techniques that enable the computer to learn with the data provided. It has certain implications that have been started from small to great discoveries. Machine learning helps to
Continue ReadingThe Meta descriptions can be of any length but Google has certain limitations. Google has truncated it to 300 characters. Write the descriptive Meta description that gains the attention of the seeker. Generally, the Meta description comes around 60-300 characters. Some write a long description that comes under the non-compete agreement. Video snippets ought
Continue ReadingTip for both large and small brands Loyal initiatives and Word of mouth marketing will become more and more difficult business in the service sector as the results will be disrupted by Local Service Ads by Google. Renting back the customers from Google may not be an option for SAB. All the Google –independent
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