SEM TRAINING
Search Engine Marketing or Pay-Per-Click is a process of displaying your company’s ads when users looks for keywords related to your business or displaying your ads in websites related to the theme of your business. Google Adwords & Bing ads reaches more than 90% of the internet users. That’s exactly why you should master Pay-Per-Click. Many big companies employ PPC consultants, getting yourself trained in SEM/PPC will help you to get a lucrative job in corporate & MNCs. If you are a business owner who has already run a PPC campaign, we would recommend to undergo the SEM Training to optimize your cost.
Why SEM / PPC Training in Chennai at infiniX:
- We are a leading Digital Marketing in Chennai and have run more than 100 successful PPC campaigns. When you learn at infiniX360, you learn the infiniX360 experience!
Google Adwords:
- Google Adwords Account Setup & Configuration
- Ad formats
- Understanding Ad position
- Ad Rank & Optimization
- Ad Quality Guidelines
- Site quality Guidelines
- Creating an Effective Ads
- Campaign setup & management
- Google Search Network
- Google Display Network
- Search Vs Display Network Ads
- Ad group setup & management
- Location Targeting
- Language Targeting
- Ads Extension
- Keyword research
- Keyword Planner
- Advanced Keyword research
- Adwords Budget & Bidding
- Understanding Impression, Clicks, CPC & Click Through rates (CTR)
- Creating Adwords Reports
- Performance Measurement & Monitoring
- Performance Optimization
- Google Display Network
- Display Network for Mobile & Video
- Adwords Billing & Payment
- Managing Multiple accounts for Companies
- Growth through Adwords
Who Should Attend SEM Training in Chennai:
- Students & Freshers
- Job Seekers
- Business Owners
- Freelancers
Key Benefits & Takeaways:
- Learn from the real-time PPC campaign gurus
- Placement Assistance for students & job seekers
- Complete Practical Training
- Case studies of Live Projects
What we cover in our SEM / PPC Training:
- Introduction to Digital Marketing
- SEM/PPC Overview
- Adwords Vs Bing platform
Bing & Yahoo PPC Ads:
- Yahoo! Bing network overview
- Bing Keyword Researching & Bidding
- Bing Account Setup
- Campaign & Ad group Creation
- Bing Ads Quality Guidelines
- Managing Ads
- Managing Keywords
- Managing Bing Ads target
- Bing Quality Score
- Bing Ads Tools
- Importing Adwords campaign into Bing
- Bing Ads Editor
- Bing Ads Intelligence Tool
- Ads Preview Tool
- Bing Ads report generation
- Bing Ads Optimization
- Customer Management
- Bing Ads billing
- Bing Ads API
If you are interested to take up our SEM Training in Chennai, call 9384063445 or shoot us an email.